BLACK DOGS WALK AT NIGHT

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DAME DE ROUGE IS AN EMBODIMENT OF MY PASSION FOR HAIR, ART AND DESIGN. THE BRAND COUNTINUES TO CHALLENGE AND SHIFT PERSPECTIVES ON TODAYS BEAUTY STANDARDS. 

 
 
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IM INSPIRED BY MANY DIFFERENT TIME PERIODS, CULTURES AND ART MEDIUMS. OUR BRANDING SHOOT WAS BASED ON FRENCH THEATER, THE RENISSANCE PERIOD AND THE FEMININE ASPECTS. THIS WAS A FIRST STEP IN EXPRESSING MYSELF IN MULTIPLE ARTFORMS. THROUGH THIS EXPERIENCE I WAS ABLE TO COMBINE PHOTOGRAPHY, SET DESIGN, LIGHTING AND STYLING TO EVOKE A FEELING TO COMPLIMENT THE HAIR. 

 
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THE BLACK DOGS WALK AT NIGHT REPRESENTS THE DIFFERENT ASPECTS OF THE FEMININE ARCHETYPE. THERE IS A SOFTNESS TO THE IMAGES WHILE STILL CREATING A POWERFUL MOOD. THE MAIDEN, THE HUNTRESS, THE MYSTIC AND THE LOVER ARE ALL PARTS OF THE FEMALE PSYCHE THAT I WANTED TO PORTRAY. IN THIS COLLECTION I WANTED TO SHOW THE POWER OF THE FEMININE WITH ALL ITS COMPLEXITIES AND DUALITY. 

 
 
 
Alexis Beebe